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Webinar: How Smart Machine Builders Are Boosting Export Margins

Smart machine builders are sepa­rating soft­ware from hard­ware during export to reduce customs costs and increase pricing flex­i­bility. This shift enables new digital services and makes inter­na­tional busi­ness more resilient.

CONTENT
RECAP

  • Timely webinar offered in response to recent global trade shifts, including new import tariffs and economic uncer­tainty: How Smart Machine Builders Are Boosting Export Margins
  • Digital trans­for­ma­tion in machine building goes far beyond connec­tivity – it’s about deliv­ering and capturing value in a targeted way. One often under­es­ti­mated lever: sepa­rating soft­ware from hard­ware at the point of delivery.​
  • An increasing number of machine builders are discov­ering that this decou­pling not only reduces import duties, but also enables finan­cial, oper­a­tional, and strategic advan­tages – from new busi­ness models to faster update cycles.​
  • FLECS Tech­nolo­gies shows how deliv­ering soft­ware sepa­rately through a digital app store can help opti­mize import-related costs, enable faster updates, support digital revenue models, improve accounting and asset struc­tures, and increase both perceived value and customer flex­i­bility.
  • The webinar explored how exporting indus­trial machines with only basic soft­ware can signif­i­cantly reduce customs duties. Instead of bundling every­thing into a single ship­ment, compa­nies now deliver the machine first and let customers down­load the full soft­ware later through a digital app store. This split helps lower the declared value during customs clear­ance while still capturing the full value of the solu­tion on-site.

  • The session outlined a typical export process under this model, from pre-testing and export to digital delivery and final commis­sioning. It also included a fictional cost example that showed how customs payments could drop by €180,000 for a single machine. Partic­i­pants learned how this approach leads to faster depre­ci­a­tion, improves trans­parency, and simpli­fies compli­ance in global trade.

  • Beyond finan­cial bene­fits, the setup supports modular busi­ness models such as soft­ware subscrip­tions, feature unlocks, and usage-based billing. Updates can be pushed flex­ibly at any point in the machine’s life­cycle. Secu­rity, license control, and version tracking are all inte­grated. The result is a more agile and trans­parent export process that helps manu­fac­turers stay compet­i­tive despite rising trade barriers.

 

 

    Presen­ta­tion Slides by FLECS